We are recruiting for Digital and Marketing Operations Coordinator for London, UK.
The selected candidate will assist in the day to day work related to the planning and execution of Digital and Marketing activities within the assigned Region. Handle digital and marketing operations tasks for all campaigns, B2B & B2C activities, to support the team in meeting the key KPIs of Revenue, Brand awareness, Corporate penetration, Digital Direct and Loyalty. Delivers timely tracking and performance reports that help the regions to monitor closely the results and return of investment for digital and marketing activities in the assigned region.
Accountabilities
- Support the delivery of digital and marketing operations requirements for the assigned regions, and provide localized inputs such as language specific, market-specific insights, media landscape and channels, upcoming DD tools etc. to ensure relevance to the market context.
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Executes critical end-to-end B2B & B2C campaign briefs, timelines and deliverables- from planning, budgeting, creative assets development, post campaign and tracking reports (for assigned stations)
- Be the primary person responsible for the updating of key channel assets in a timely manner to display promotional offers, value-add and ancillary product propositions, and loyalty initiatives
- Run regularly reports that help the team to monitor usage of assigned marketing budget for the assigned region and the associated returns on investment for activities
- Update the calendar of all B2B & B2C activities as requested from the managements and tracks campaign budget and report to management team regularly
- Deliver performance reports of each channel with the help of comprehensive dashboards and performance tracking tools for the management to take relevant actions to ensure the assigned region will achieve the objectives and KPIs for all B2B & B2C campaigns.
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